Read our latest thoughts on cash flow forecasting, protecting net margins, and navigating the complexities of scaling a traditional small business.

Creating a financial model isn’t enough. The model should be easy to use/understand and based on reliable data. However, early-stage founder...
Read Article
With over two-thirds of the startups not delivering a positive return to their investors, it’s evident that many lack the ability to generat...
Read Article
Many startup founders assume that financial modelling is just about picking up spreadsheets and plugging in numbers, but this couldn’t be fu...
Read Article
Successful startup CEOs and founders suggest that choosing the right startup metrics earlier in your business is the first critical step to ...
Read Article
Any startup’s first and foremost challenge is to validate its product and business idea. About 50 percent of businesses fail within the firs...
Read Article
In the SaaS market, getting to know your customer separates the losers from the winners. When you look at successful firms, you’ll discover ...
Read Article
Software-as-a-service (SaaS) market is expected to reach $145 billion by the end of 2022. With such fierce competition, you must have the ri...
Read Article
What is Annual Recurring Revenue (ARR)? Metrics are powerful tools when used with the proper understanding and context. Annual Recurring Rev...
Read Article
Recurring Revenue is the lifeline for any business, whether online or not. In a SaaS-based business model, recurring subscriptions provide a...
Read Article